Male Waxing Trends - Say what?

Ever since the infamous article in the Daily Mail quoting P. Diddy, the idea of “manscaping” has become quite the topic of conversation! Waxing, a procedure commonly reserved for individuals carrying two X-chromosomes, is exploding with popularity among their male counterparts, despite the (perfectly trimmed) raised eyebrows. 

The reasons are clear: everybody knows that if “you trim the bushes the house looks bigger”…. Haha kidding! But seriously though, it’s simple, men don’t like hair either. You feel much cleaner and smoother with waxing, which can be appealing to our male cliental. After years of being told women are the queens of grooming, men too are coming around to the idea that a well-manicured and smooth body is well worth the time.

So what’s the deal with the male “boyzilian” anyway? Contrary to popular belief, this trend has overcome the stereotypes for being purely a “metro-sexual” male habit and actually encompasses men from across all age groups, backgrounds and sexual orientations. 

It’s not to say that a good amount of guys aren’t getting this procedure done because of pressure from their women; but aside from competitive swimmers and underwear models, we’d be lying if we said that was the only reason swarms of guys are requesting this below the belt treatment. Men, too, like the feeling of being hair free. We’ve found it has become somewhat of a Saturday afternoon tradition for many of our couples. Wake up, get breakfast, get a wax and go out for some beers. 

Well then, what exactly is going on down there, you ask? Simply put, anything and everything. Male waxing is just like it sounds, the removal of hair from your legs, armpits, stomachs and further south -- nothing out of the ordinary. For our guy Brazilians, everything from the bottom of the belly button to the crease in the leg gets removed. Most people think that the scrotum is not wax-able, but with hard wax, like the stuff we use, it’s possible and something we do on every client. We also include the inner part of the buttocks.  Viola; he has just received his first boyzilian. No bleaching or “pejazzling” takes place at WTC, although those are other procedures starting to make leaps in the male beauty world.

So whether you like it not (but I mean, come on, how could you not like it) the Boyzilian, Brozilian, Ultimate He-Wax, or whatever you’d like to call it is here to stay -- and we couldn’t be happier. 

Get 50% Off Waxing - WTC Modeling Program is Expanding!

At Waxing the City, we pride ourselves in having the best technicians in the industry. We accomplish this through our state of the art training programs.  Historically client demand for modeling has been VERY high and exceeded the amount of modeling appointments available…however, over the next several months we are EXPANDING our modeling program so there will be MORE OPPORTUNITIES for those of you interested in participating. Although a majority of modeling occurs in our downtown Denver Training Center or at our Dallas salon, we are also excited to announce that we are expanding our modeling program into all other salon locations. Furthermore, we now have a dedicated phone number for all Colorado training center and modeling inquiries….please call 303-825-1399 if interested in upcoming modeling opportunities (Dallas phone number will remain the same 214-265-0121) and make sure we have your email address as all modeling calls are via e-blasts.  If you have been curious and are considering becoming a WTC model….now is the time! A great way to support the industry, take pride and satisfaction as you help our technicians grow…..and receive services at a significant discount (50% off).

Model Call: How to Be a Waxing the City Model

Every few weeks we email out a model call. Do you know what it is like to be a model for Waxing the City?

About WTC Training Center's Modeling Program: 

All of Waxing the City’s CEROLOGIST technicians participate in on-going minimal waxing standards training. From time to time, we look for MODELS to help us with this program. This is an opportunity for employees to get hands on experience in a learning environment. Models are rewarded by receiving the specified waxing services at a significant discount.

All “students” are licensed estheticians and employees of Waxing the City.  They have completed all of our preliminary educational requirements and are excellent technicians. The goal of our modeling program is to give our CEROLOGIST technicians real-life scenarios creating an opportunity to expand their waxing skills as they learn Waxing the City’s Minimal Waxing Standards.

Customer Expectations:

Models must understand that services are being provided by “CEROLOGIST technicians in training”, therefore:

• All services will be supervised by one of our trainers (2 people in the room)
• As in all learning environments, there may be inconsistencies from time to time in our defined techniques
• Specific services are needed on specific dates
• The service may take more time than a normal session          

In return, models will receive:

• Waxing services at a significant discount – 50% off normal price
• Pride and satisfaction that you are helping less experienced estheticians become “certified CEROLOGIST technicians”   

Model Requirements:

Models must meet the following requirements at time of service:

• Hair growth is minimum ¼” inch long (at least 2 weeks since your last shave is a good general rule)
• Limited time slots available
• Duration of service varies depending on what service is being performed
• Call if interested for complete listing of specific dates/times for various services

Win Tickets to the South Pawcific!

Does your pet have style and personality? Do they have what it takes to be a model? Show us by posting a pictures of your pawific friend to the Waxing the City Facebook page! We encourage you to be as creative as your pawssible. 

The two photos that receive the most votes will each win a pair of tickets to Mutts & Models on May 12^th in Denver. 

Here are the details:

Post a photo of your pawtific friend on the Waxing the City Facebook page. All photos posted on the wall will be added to our “Getaway to the South Pawcific” photo album. The winning photo will be determined by the number of “likes” a photo receives in the album. Only likes on the photo in that album will be counted. 

The winners will each receive a pair of tickets to Mutts & Models on May 12^th in Denver. Winners must be able to pick up tickets at the event. Tell your friends and family to “like” us and vote for your picture in our “Getaway to the South Pawcific” photo album to win! Remember to tag yourself in the photo. 

How to enter: 

 1. Post a photo of your pet on the Waxing the City Facebook page. 

2. Get all your friends to “like” your photo in our “Getaway to the South Pawcific” photo album. 

How to vote:

 1. Become a fan of Waxing the City

2. Like a photo in the “Getaway to the South Pawcific” photo album

3. Voting begins on April 24, 2012 at 2:30pm and ends of May 8^, 2012 at 11:59pm. 

4. The winners will be announced on May 9, 2012. 

Rules: 

When posting a photo it must be appropriate (no offensive or graphic nature).

You are allowed to enter only once, but you may vote for more than one entry. 

By submitting your photo to Waxing the City, you are consenting to the contest rules and giving Waxing the City permission to post your photo in promotional materials in Colorado such as Facebook, Twitter, store website, advertisements, etc. 

Contest begins on April 24, 2012 at 2:30pm and ends on May 8, 2012 at 11:59pm. All photos and votes must be submitted by May 8, 2012 at 11:59pm. 

Come Join Us in the South Pawcific!

One of our favorite events of the year, Mutts and Models: The Fundraiser for Underprivileged Pets, will be on Saturday, May 12, 2012. Mutts and Models is celebrating its 11^th year with a South Pawcific theme. This will be our eighth year sponsoring the event and we are pumped!

Haven’t heard of Mutts and Models? Mutts and Models is Denver’s premier canine and celebrity fashion show. Hand and leash, local philanthropists, celebrities and media personalities will strut down the runway with their dogs. All proceeds go to the Harrison Memorial Animal Hospital, which provides healthcare and other assistance for pets.

• Here are the details: 

• Where: EXDO Event Center, 1399 25^th Street, Denver, CO 80205

• For more information visit: www.cvmf.org.

WTC Employee Nick Hansen with DustiWTC Employee Jessie Trotter with Dillon

Get dressed up for the cause. Jump into your cocktail finest and join us in support of this wonderful organization that helps and cares for our furry friends. 

Don’t forget to buy your tickets now! Also, just a heads up, Waxing the City is soliciting donations from our clients to help us sponsor three mutts and model pairs to be on the runway at this year’s show…make sure to donate to the cause next time you are in one of our Colorado salons!

My Brows No More: She did them all wrong

Q: I just got my brows waxed and I HATE them! My brows have NO definition, NO arch and NO shape! They look like two shapeless straight lines. What can I do while I’m waiting for them to grow out? How long does it take for brow hair to fill back in? Are there any hair growth products that can speed up the process? Going forward, what is the best way for me to explain to the technician what I like? Please provide me any advice or suggestions- I’m desperate!

 ~Shapeless in Denver

A: Getting a bad brow wax can be extremely frustrating, especially because all you can do it wait for your brows to fill back in. In my experience, don’t be surprised if it takes a couple months to get your brows back to how they were before. There are hair growth products made specifically for use on lashes and brows that you can use to try and speed it up the process. The product I’m most familiar with is Revita Lash and Revita Brow.

While you are waiting for your brows to fill in, here are a couple things you can do to help with the look of your brows:

• Buy a brow kit to fill in any gaps in your eyebrows. You may find that you like the look of a filled in brow even once your eyebrows have grown back in.
• Look for a brow kit that has a powder shadow, a pomade (for smoothing the hair) and an angle brush for easy application.

In the future, make sure your technician gives you a mirror during your consultations. This gives you a feel for what your technician will be doing with your brows. At this point you can tell her about your past experience and together create a better outcome for you and your brows. This is very important because as we all know, what you think is just a clean up may be totally different from what I’m thinking. This allows us to get on the same page.

Bring pictures of yourself to help us get a visual of how your brows looked before “the accident.” If you bring a picture of a celebrity who’s brows you love, remember, we can only work with what you have. Don’t get me wrong we would all love Salma Hayek’s brows but most of us are not that lucky.

Your brows will return but you have to be patient. You may need to wait longer in between waxes to give your brows extra time to fill in. Good luck growing!

- Alex